Marketing and Advertising Data Analyst

Supports analyzing audience and performance data for marketing and advertising.

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Compensation by seniority

Simulated

Median

$88k

Mean

$91k

10th–90th pct

$67k–$121k

Observations

143

Confidence: 32% · based on 143 simulated observations · last updated 7/27/2026

Historical trend & projection

Median total compensation at the typical seniority level for this role, 2021–2025, projected forward under three scenarios.

Simulated

Common skills

SQL

Core

Data Visualization

Core

Process Improvement

Education requirements

Share of postings that require or prefer each level — a signal of typical hiring bars, not a hard rule.

Simulated

Bachelor's Degree

66% require · 22% prefer

Master's Degree

16% require · 27% prefer

No College

15% require · 12% prefer

Explore education impact for related majors →

Common next roles

Director of Analytics, Marketing and Advertising+100.8%Engineering Manager, Marketing and Advertising+94.7%Marketing and Advertising Platform Engineer+7.5%Marketing and Advertising Analytics Manager-3.2%Marketing and Advertising Software Engineer-0.6%

Common previous roles

Marketing and Advertising Analytics Manager-3.3%Director of Analytics, Marketing and Advertising+50.2%Engineering Manager, Marketing and Advertising+48.6%Marketing and Advertising Software Engineer-0.7%Marketing and Advertising Platform Engineer+7.0%

Demand snapshot

Active openings (simulated)9,379

Posting growth+18%

Median days to fill61 days

Simulated

Employed (US, simulated)4,182

Projected growth2%/yr

Simulated

Role characteristics

Remote-friendliness75%

Automation exposure30%

Sources & freshness

Compensation and demand figures on this page are simulated demo data, deterministically generated for this build of CareerAtlas — not verified real-world observations.

Read the full methodology